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Novo Concept founders Negin and Daniel in Orange County, showcasing innovation in architecture, design, and construction.
Novo Concept founders Negin and Daniel in Orange County, showcasing innovation in architecture, design, and construction.

the story of

novo concept

In the sun-kissed lands of Orange County, Novo Concept emerged as a beacon of innovation in architecture, design, and construction. Founded by the dynamic Iranian-born duo, Negin and Daniel, the company’s journey began with a shared vision to redefine the boundaries of creativity and craftsmanship.

About the founders

In the sun-kissed lands of Orange County, Novo Concept emerged as a beacon of innovation in architecture, design, and construction. Founded by the dynamic Iranian-born duo, Negin and Daniel, the company’s journey began with a shared vision to redefine the boundaries of creativity and craftsmanship.

Novo Concept Promise

"Close-up of high-quality craftsmanship in design and construction, showcasing attention to detail and superior quality."

Exceptional craftsmanship

Throughout every phase of the design process, from selecting materials to the final installation, we ensure that the end result reflects exceptional craftsmanship and meticulous attention to detail. Your satisfaction is our priority, and we are dedicated to delivering a project of superior quality and professionalism.

"Diagram showing a clear budget breakdown and timeline management for a construction project."

Transparent Budget and timeline Management

We guarantee our clients that the project will be finished within the established budget and timeline. We provide detailed cost breakdowns and are committed to transparency regarding any potential additional expenses that may occur throughout the project duration from the first step.

"Icon of a shield symbolizing reliability and trust with check marks for insurance and compliance."

100% Reliable

You can place your full trust in us. As a fully licensed, insured, and bonded company, we uphold the highest standards of professionalism and reliability. We guarantee compliance with all city inspections and ensure that our work adheres to California building codes.

How We Do

We believe that your home should be an experience that sweeps you away with its moments, objects, and design. Our Design Forward sensibility goes beyond the trends of today and instead creates homes that are intentional and built to last.

Our approach to design is rooted in simplicity but elevated by extraordinary beauty. We curate interiors that embody understated elegance and grand intimacy, creating a harmonious tension between objects. We carefully balance editing and curating to achieve that perfectly unstyled look, taking the road less traveled to create spaces that are elevated yet approachable.

Step 1

Discovery and inspiration

Step 2

Collaborative Design Sessions

Step 3

Concept Development

Step 4

Detailed Planning

Step 5

Professional Execution

Step 6

Finishing Touches

Step 7

Client Reveal and Satisfaction

Step 8

Post-Project Support

TELL US ABOUT YOUR PROJECT​

our smart renovations help sellers maximize their property value and achieve a quicker sale at a higher price

Take the quiz

answer a few simple questions about your goals for your home

schedule a free consultation

at the end of the quiz, schedule a virtual consultation with us

Your deam home starts here

true home renovation designen and constrution experts, with you, step-by-step

What our customer Saying

SPACES

INSPIRED BY WHAT MATTERS MOST

Walk through the door and begin the personal journey of creating a sanctuary that reflects who you are—that unique combination of who God made you to be and how you shape life by what matters most.

Award-winning designer Ginger Curtis uses her personal experience to inspire your every step with this truth: You are worthy of beauty. Dream of it. Plan for it. And watch it emerge as you create visual moments, let in color and light, select meaningful treasures, and allow the smallest details to shine.

This is the home made for you.

This is beauty by design.

FAQ

You can place your full trust in us. As a fully licensed, insured, and bonded company, we uphold the highest standards of professionalism and reliability. We guarantee compliance with all city inspections and ensure that our work adheres to California building codes.

The cost of each project depends on several key factors. These include the scope of the project, the complexity of the job, the duration of the project, and the types of materials selected. Each of these elements contributes to the overall budget, ensuring a tailored and accurate cost estimate.

We start by getting to know you and understanding your vision. During the initial consultation, we listen closely to your ideas, preferences, and lifestyle requirements to create a personalized design plan. We believe in collaboration, so throughout the design process, we invite you to join brainstorming sessions to ensure the design perfectly aligns with your vision.

Certainly! Yes, if you’ve got your design and fixtures ready, we’re here to help. Whether you need construction services or assistance starting your project, count on us to support you at every stage.

We offer various collaboration options beyond overseeing entire projects. Firstly, we can serve as your design consultant, assisting you in selecting materials, furniture, and other relevant items. Additionally, we provide the option of delivering 3D renderings for new design layers. Our approach is highly flexible, tailored to meet the unique needs of each client, ensuring personalized and comprehensive solutions.

Our flexible and agile team structure allows us to efficiently manage projects of varying scopes, from small to large. Our project management system and methodologies enable us to complete each project promptly, while maintaining the same high standards, accuracy, and quality we apply to larger undertakings.

LET’S CREATE TOGETHER

THE FIRST STEP STARTS HERE

HERE’S TO YOUR WAY OF LIVING.